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Marketing Your Services: A Step-by-Step Guide for Small Businesses and Professionals book cover by Anthony O. Putman
Hardcover

Marketing Your Services: A Step-by-Step Guide for Small Businesses and Professionals

by Anthony O. Putman

From $34.32 / copy at 25+ copies; lower per-copy prices at higher quantities (see Volume pricing) As low as $30.16 at 1,000+

Total $858.00

Hardcover · 256 pages Wiley · 1991

Format

Hardcover
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About the book

Marketing Your Services

Marketing Your Services You may be one of the best doctors, consultants, accountants, caterers, or investment advisors around, but when it comes to marketing your service, you may also be the first one to admit, "I don't know what to do." Now, here's a book that shows you, step by step, how to market your services--painlessly, confidently, profitably. Marketing Your Services shows you:
* How to define and promote your services to the right market
* How to differentiate your business from other similar businesses
* How to price and package your services
* How to turn qualified prospects into customers and build long-term relationships with clients
"This is the best book I have seen about Marketing--making your mark in a way that hits the mark. You will be provoked, persuaded, and pleased by this guidebook for painless marketing mastery." --Chip R. Bell Author, Service Wisdom "Simply put, this is the most useful book on marketing for service firms I know of. It is also the best written. Read it." --Clay Carr Author, Front-Line Customer Service "An excellent guide to the marketing maze for any small business that wants to get a firm handle on just what service they provide, and learn how to enjoy making money doing it." --Martin T. Cannon Director, Paper Product Development The Procter & Gamble Company

Details

Publisher
Wiley
Author
Anthony O. Putman
Format
Hardcover
Published
Jan 16, 1991
ISBN-13
9780471509486
Pages
256
Carton quantity
34 copies
Printing
Printed on demand
Buying for a group

Marketing Your Services for groups: pricing

Volume pricing applies automatically in your cart. No codes, no account needed.

CopiesPrice per copyYou save
25 – 99 $34.32 34% off list
100 – 249 $33.28 36% off list
250 – 499 $32.24 38% off list
500 – 999 $31.20 40% off list
1,000+ $30.16 42% off list
Ways groups use it

Popular for

1
Leadership development

For new managers and leadership cohorts, a chapter per session.

2
Company book clubs

A shared vocabulary for the whole organization.

3
Offsites and conferences

A takeaway attendees will actually read, delivered to your venue.

Where can I buy 100 copies of Marketing Your Services?

BookPal sells Marketing Your Services in quantity. At 100 copies the price is $33.28 a copy, against a list price of $52.00, and the cart applies the volume tier automatically. Free shipping on most orders over $95 in the contiguous US. A specialist can quote a larger or mixed order.

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  • Order at least 10 business days before you need the books (11 from mid-November through December)

Ask a specialist about a larger or mixed order

What does Marketing Your Services cost when I buy for a group?

Volume pricing applies automatically in your cart, with no code needed. Price per copy: 25 to 99 copies, $34.32 (34% off list); 100 to 249 copies, $33.28 (36% off list); 250 to 499 copies, $32.24 (38% off list); 500 to 999 copies, $31.20 (40% off list); 1,000+ copies, $30.16 (42% off list). Need a different quantity, or a quote to forward for approval? Ask a specialist and we will confirm pricing before you pay.

How fast can I get copies of Marketing Your Services?

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