Platform Revolution: How Networked Markets Are Transforming the Economy--and How to Make Them Work for You
by Geoffrey G. Parker, Marshall W. Van Alstyne and Sangeet Paul Choudary
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BookPal × TalezoPlatform Revolution
Uber. Airbnb. Amazon. Apple. PayPal. All of these companies disrupted their markets when they launched. Today they are industry leaders. What’s the secret to their success?
These cutting-edge businesses are built on platforms: two-sided markets that are revolutionizing the way we do business. Written by three of the most sought-after experts on platform businesses, Platform Revolution is the first authoritative, fact-based book on platform models. Whether platforms are connecting sellers and buyers, hosts and visitors, or drivers with people who need a ride, Geoffrey G. Parker, Marshall W. Van Alstyne, and Sangeet Paul Choudary reveal the what, how, and why of this revolution and provide the first “owner’s manual” for creating a successful platform business.
Platform Revolution teaches newcomers how to start and run a successful platform business, explaining ways to identify prime markets and monetize networks. Addressing current business leaders, the authors reveal strategies behind some of today’s up-and-coming platforms, such as Tinder and SkillShare, and explain how traditional companies can adapt in a changing marketplace. The authors also cover essential issues concerning security, regulation, and consumer trust, while examining markets that may be ripe for a platform revolution, including healthcare, education, and energy.
As digital networks increase in ubiquity, businesses that do a better job of harnessing the power of the platform will win. An indispensable guide, Platform Revolution charts out the brilliant future of platforms and reveals how they will irrevocably alter the lives and careers of millions.
The book, Platform Revolution: How Networked Markets Are Transforming the Economy--and How to Make Them Work for You [Bulk, Wholesale, Quantity] ISBN#9780393249132 in Hardcover by Sangeet Paul Choudary, Geoffrey G. Parker, Marshall W. Van Alstyne may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.
Details
- Publisher
- W. W. Norton & Company
- Authors
- Geoffrey G. Parker, Marshall W. Van Alstyne, Sangeet Paul Choudary
- Language
- English
- Format
- Hardcover
- Published
- Mar 28, 2016
- Pages
- 352
- ISBN-13
- 9780393249132
- ISBN-10
- 0393249131
- Carton quantity
- 24 copies
Platform Revolution for groups: pricing
Volume pricing applies automatically in your cart. No codes, no account needed.
| Copies | Price per copy | You save |
|---|---|---|
| 25 – 99 | $19.77 | 34% off list |
| 100 – 249 | $18.57 | 38% off list |
| 250 – 499 | $17.37 | 42% off list |
| 500 – 999 | $16.17 | 46% off list |
| 1,000+ | $15.87 | 47% off list |
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Volume pricing applies automatically in your cart, with no code needed. Price per copy: 25 to 99 copies, $19.77 (34% off list); 100 to 249 copies, $18.57 (38% off list); 250 to 499 copies, $17.37 (42% off list); 500 to 999 copies, $16.17 (46% off list); 1,000+ copies, $15.87 (47% off list). Need a different quantity, or a quote to forward for approval? Ask a specialist and we will confirm pricing before you pay.
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Platform Revolution: How Networked Markets Are Transforming the Economy--and How to Make Them Work for You
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