Overview
The inside scoop on boosting sales through spot-on analyticsRetailers collect a huge amount of data, but don't know what to do with it. Retail Analytics not only provides a broad understanding of retail, but also shows how to put accumulated data to optimal use. Each chapter covers a different focus of the retail environment, from retail basics and organization structures to common retail database designs. Packed with case studies and examples, this book insightfully reveals how you can begin using your business data as a strategic advantage.
- Helps retailers and analysts to use analytics to sell more merchandise
- Provides fact-based analytic strategies that can be replicated with the same success the author achieved on a global level
- Reveals how retailers can begin using their data as a strategic advantage
- Includes examples from many retail departments illustrating successful use of data and analytics
Analytics is the wave of the future. Put your data to strategic use with the proven guidance found in Retail Analytics.
The book, Retail Analytics: The Secret Weapon (Wiley and SAS Business Series) [Bulk, Wholesale, Quantity] ISBN#9781118099841 in Hardcover by Emmett Cox may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.
Details
Format:
Hardcover
Publication Date:
10/18/2011
ISBN-13:
9781118099841
Pages:
176
Publisher:
Wiley
