Revenue Management: Grundlagen und Mathematische Methoden (Springer-Lehrbuch) book cover by Robert Klein, Claudius Steinhardt

Revenue Management: Grundlagen und Mathematische Methoden (Springer-Lehrbuch) [9783540688433]

Name: Revenue Management: Grundlagen und Mathematische Methoden (Springer-Lehrbuch) [9783540688433]
SKU: 9783540688433
Availability: InStock

Author: Robert Klein Claudius Steinhardt

Paperback

SKU: 9783540688433

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Format Lightweight and affordable. Perfect for student groups and classrooms, and a versatile option for corporate trainings, team reads, or large-scale events.

Paperback

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Overview

Dieses deutschsprachige Lehrbuch zum Thema Revenue Management richtet sich gleichermaßen an Studenten der Betriebswirtschaftslehre mit quantitativer Ausrichtung, Wirtschaftsinformatiker sowie Wirtschaftsingenieure. Es erläutert die wesentlichen Grundkonzepte des Revenue Managements und behandelt die zentralen Instrumente Preisdifferenzierung, Kapazitätssteuerung, Überbuchungssteuerung sowie Dynamic Pricing. Dabei werden jeweils die grundlegenden mathematischen Modelle und Methoden vorgestellt und anhand zahlreicher Rechenbeispiele verdeutlicht. Übungsaufgaben ermöglichen die Kontrolle des Erlernten. Das Buch ist auch zum Selbststudium geeignet.

The book, Revenue Management: Grundlagen und Mathematische Methoden (Springer-Lehrbuch) [Bulk, Wholesale, Quantity] ISBN#9783540688433 in Paperback by Robert Klein, Claudius Steinhardt may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.

Details

Author:

Robert Klein Claudius Steinhardt

Format:

Paperback

Publication Date:

08/28/2008

ISBN-13:

9783540688433

Pages:

251

Publisher:

Springer Berlin Heidelberg

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