Strategy for the Corporate Level: Where to Invest, What to Cut Back and How to Grow Organisations with Multiple Divisions book cover by Andrew Campbell, Michael Goold, Marcus Alexander, Jo Whitehead

Strategy for the Corporate Level: Where to Invest, What to Cut Back and How to Grow Organisations with Multiple Divisions [9781118818374]

Name: Strategy for the Corporate Level: Where to Invest, What to Cut Back and How to Grow Organisations with Multiple Divisions [9781118818374]
SKU: 9781118818374
Availability: InStock

Author: Andrew Campbell Michael Goold Marcus Alexander Jo Whitehead

Hardcover

SKU: 9781118818374

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Format Sturdy and long-lasting. Ideal for libraries and classrooms, and a polished choice for corporate gifts, leadership programs, or event takeaways.

Hardcover

Price $62.00

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Overview

A revised edition of the bestselling classic

This book covers strategy for organisations that operate more than one business, a situation commonly referred to as group-level or corporate-level strategy. Corporate-level strategy addresses four types of decisions that only corporate-level managers can make: which businesses or markets to enter, how much to invest in each business, how to select and guide the managers of these businesses, and which activities to centralise at the corporate level. This book gives managers and executive students all the tools they need to make and review effective corporate strategy across a range of organisations.

The book, Strategy for the Corporate Level: Where to Invest, What to Cut Back and How to Grow Organisations with Multiple Divisions [Bulk, Wholesale, Quantity] ISBN#9781118818374 in Hardcover by Andrew Campbell, Michael Goold, Marcus Alexander, Jo Whitehead may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.

Details

Author:

Andrew Campbell Michael Goold Marcus Alexander Jo Whitehead

Format:

Hardcover

Publication Date:

06/10/2014

ISBN-13:

9781118818374

Pages:

400

Publisher:

Wiley

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