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The Big Payback: The History of the Business of Hip-Hop book cover by Dan Charnas
Paperback

The Big Payback: The History of the Business of Hip-Hop

by Dan Charnas

$19.84 / copy at 25+ copies As low as $16.00 at 1,000+Your best volume price

Paperback · 688 pages Penguin Publishing Group · 2011

Format

Paperback
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About the book

The Big Payback

“There has never been a better book about hip-hop…a record-biz portrait that jumps off the page.”—A.V. Club

The perfect read for music lovers and business aficionados alike, The Big Payback reveals the secret histories of the early long-shot successes of Sugar Hill Records and Grandmaster Flash, Run DMC’s crossover breakthrough on MTV, the marketing of gangsta rap, and the rise of artist/entrepreneurs like Jay-Z.

THE INSPIRATION FOR THE VH1 SERIES THE BREAKS

The Big Payback
takes readers from the first $15 made by a “rapping DJ” in 1970s New York to the multi-million-dollar sales of the Phat Farm and Roc-a-Wear clothing companies in 2004 and 2007. On this four-decade-long journey from the studios where the first rap records were made to the boardrooms where the big deals were inked, The Big Payback tallies the list of who lost and who won.

300 industry giants like Def Jam founders Rick Rubin and Russell Simmons gave their stories to renowned hip-hop journalist Dan Charnas, who provides a compelling, never-before-seen, myth-debunking view into the victories, defeats, corporate clashes, and street battles along the 40-year road to hip-hop’s dominance. INCLUDES PHOTOGRAPHS

The book, The Big Payback: The History of the Business of Hip-Hop [Bulk, Wholesale, Quantity] ISBN#9780451234780 in Paperback by Dan Charnas may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.

Details

Publisher
Penguin Publishing Group
Author
Dan Charnas
Format
Paperback
Published
Nov 1, 2011
ISBN-13
9780451234780
ISBN-10
0451234782
Pages
688
Carton quantity
20 copies
Buying for a group

The Big Payback in bulk: pricing

Volume pricing applies automatically in your cart. No codes, no account needed.

CopiesPrice per copyYou save
25 – 99 $19.84 38% off list
100 – 249 $18.56 42% off list
250 – 499 $17.28 46% off list
500 – 999 $16.64 48% off list
1,000+ $16.00 50% off list
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