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The Influential Mind: What the Brain Reveals About Our Power to Change Others book cover by Tali Sharot
Paperback

The Influential Mind: What the Brain Reveals About Our Power to Change Others

by Tali Sharot

$11.39 / copy at 20+ copies As low as $9.31 at 1,000+Your best volume price

Paperback · 256 pages Henry Holt and Co. · 2018

Format

Paperback
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About the book

The Influential Mind

Winner of the British Psychological Society Book Award

Selected as a Best Book of the year by Forbes, The Times (UK), The Huffington Post, and Bloomberg


A cutting-edge, research-based inquiry into how we influence those around us, and how understanding the brain can help us change minds for the better.


In The Influential Mind, neuroscientist Tali Sharot takes us on a thrilling exploration of the nature of influence. We all have a duty to affect others—from the classroom to the boardroom to social media. But how skilled are we at this role, and can we become better? It turns out that many of our instincts—from relying on facts and figures to shape opinions, to insisting others are wrong or attempting to exert control—are ineffective, because they are incompatible with how people’s minds operate. Sharot shows us how to avoid these pitfalls, and how an attempt to change beliefs and actions is successful when it is well-matched with the core elements that govern the human brain.

Sharot reveals the critical role of emotion in influence, the weakness of data and the power of curiosity. Relying on the latest research in neuroscience, behavioral economics, and psychology, the book provides fascinating insight into the complex power of influence, good and bad.



The book, The Influential Mind: What the Brain Reveals About Our Power to Change Others [Bulk, Wholesale, Quantity] ISBN#9781250159618 in Paperback by Tali Sharot may be ordered in bulk quantities. Minimum starts at 20 copies. Availability based on publisher status and quantity being ordered.

Details

Publisher
Henry Holt and Co.
Author
Tali Sharot
Format
Paperback
Published
Sep 4, 2018
ISBN-13
9781250159618
ISBN-10
125015961X
Pages
256
Carton quantity
32 copies
Buying for a group

The Influential Mind in bulk: pricing

Volume pricing applies automatically in your cart. No codes, no account needed.

CopiesPrice per copyYou save
20 – 99 $11.39 40% off list
100 – 249 $11.01 42% off list
250 – 499 $10.06 47% off list
500 – 999 $9.68 49% off list
1,000+ $9.31 51% off list
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