Overview
Invent less. Innovate more. And join the next generation of successful global players.Innovation has become a mantra for organizations facing unprecedented market pressures and worldwide competition. But can it be taught or developed as a core competency? Are there rules for turning great ideas into breakthrough innovations that alter behavior and culture, change the companyâ??customer relationship, and carve out a path to global business success? Profiling dozens of todayâ??s most innovative organizations, The Innovation Zone delivers a new playbook for creating a structured business model of innovation that focuses on process, not products, to generate sustainable value and competitive dominance.
The book, The Innovation Zone: How Great Companies Re-Innovate for Amazing Success [Bulk, Wholesale, Quantity] ISBN#9781857885798 in Paperback by Thomas M. Koulopoulos may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.