![The Only Thing That Matters: Bringing the Power of the Customer into the Center of Your Business [9780887306396]](https://cdn11.bigcommerce.com/s-gjd9kmzlkz/stencil/bcc606e0-60d2-013f-b842-1e62c17e8660/e/f6cb8ca0-6c2a-013f-3893-3e291d6099c0/img/CustomProductDefault.png "The Only Thing That Matters: Bringing the Power of the Customer into the Center of Your Business [9780887306396]")
Overview
Total Commitment to the Customer:
The Only Way to Succeed in the Supercompetitive 1990sIn The Only Thing That Matters Karl Albrecht challenges American business to a commitment that will transform it to its very core. Albrecht's plan goes beyond lip service and simple cosmetic approaches to show the way to a radical bottom-up, top-down, total company commitment to the customer. His blueprint for success encompasses and explains the five critical challenges facing every business:
- Finding the "Invisible Truth" about your customer
- Creating new, long-term rules for the Game
- Winning the hearts, minds, and hands of your people
- Making all systems, policies, and procedures customer-friendly
- Keeping score and leading the way
The book, The Only Thing That Matters: Bringing the Power of the Customer into the Center of Your Business [Bulk, Wholesale, Quantity] ISBN#9780887306396 in Paperback by Karl Albrecht may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.
Details
Format:
Paperback
Publication Date:
05/26/1993
ISBN-10:
088730639X
ISBN-13:
9780887306396
Pages:
256
Publisher:
HarperCollins
