Pre-order Releases Feb 23, 2027
The Positioning Advantage: How Growth-Oriented B2B Leaders Clarify Their Story to Strengthen Their Brand and Build Value
by Molly Rice and Andy Slothower
$11.79 / copy at 25+ copies As low as $9.80 at 1,000+Your best volume price
Volume pricing Applied automatically in your cart
About the book
The Positioning Advantage
Your company may have outgrown the story that once defined it.
New leadership, acquisitions, expanded capabilities, changing markets, and investor expectations can all reshape a business, while customers, employees, and partners continue to see an older version of it.
The Positioning Advantage is for CEOs, founders, and business leaders, especially those stepping into a new role or guiding an investor-backed B2B company through its next stage of growth.
Drawing on three decades of client work, Molly Rice and Andrew Slothower present a practical approach to positioning as a leadership discipline, not simply a marketing exercise. Readers will learn how to:
- Recognize when the company’s story no longer reflects the business
- Clarify what the company stands for, why it matters, and how it is different
- Align leadership, sales, marketing, and employees around a shared direction
- Build a market position that supports growth, change, and long-term value creation
For leaders navigating transformation, expansion, integration, or renewed ambition, The Positioning Advantage provides a clearer path from where the company has been to where it is ready to go.
The book, The Positioning Advantage: How Growth-Oriented B2B Leaders Clarify Their Story to Strengthen Their Brand and Build Value [Bulk, Wholesale, Quantity] ISBN#9798891883734 in Paperback by Molly Rice, Andy Slothower may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.
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Details
- Publisher
- Advantage Media
- Authors
- Molly Rice, Andy Slothower
- Format
- Paperback
- Release date
- Feb 23, 2027
- ISBN-13
- 9798891883734
- Pages
- 182
- Carton quantity
- 40 copies
Who it's for
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The Positioning Advantage in bulk: pricing
Volume pricing applies automatically in your cart. No codes, no account needed.
| Copies | Price per copy | You save |
|---|---|---|
| 25 – 99 | $11.79 | 41% off list |
| 100 – 249 | $11.19 | 44% off list |
| 250 – 499 | $10.59 | 47% off list |
| 500 – 999 | $10.19 | 49% off list |
| 1,000+ | $9.80 | 51% off list |
How fast can I get copies of The Positioning Advantage?
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The Positioning Advantage: How Growth-Oriented B2B Leaders Clarify Their Story to Strengthen Their Brand and Build Value
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