Overview
What does the world want? According to John Battelle, a company that answers that question—in all its shades of meaning—can unlock the most intractable riddles of business and arguably of human culture itself. And for the past few years, that’s exactly what Google has been doing.
But The Search offers much more than the inside story of Google’s triumph. It’s a big-picture book about the past, present, and future of search technology and the enormous impact it’s starting to have on marketing, media, pop culture, dating, job hunting, international law, civil liberties, and just about every other sphere of human interest.
The book, The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture [Bulk, Wholesale, Quantity] ISBN#9781591841418 in Paperback by John Battelle may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.
Details
Format:
Paperback
Publication Date:
10/03/2006
ISBN-10:
1591841410
ISBN-13:
9781591841418
Pages:
336
Publisher:
Penguin Publishing Group
