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The Vision Revolution: How the Latest Research Overturns Everything We Thought We Knew About Human Vision book cover by Mark Changizi
Paperback

The Vision Revolution: How the Latest Research Overturns Everything We Thought We Knew About Human Vision

by Mark Changizi

From $13.17 / copy at 25+ copies; lower per-copy prices at higher quantities (see Volume pricing) As low as $11.57 at 1,000+

Total $329.25

Paperback · 240 pages BenBella Books · 2010

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Paperback
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About the book

The Vision Revolution

In The Vision Revolution: How the Latest Research Overturns Everything We Thought We Knew About Human Vision, Mark Changizi, prominent neuroscientist and vision expert, addresses four areas of human vision and provides explanations for why we have those particular abilities, complete with a number of full-color illustrations to demonstrate his conclusions and to engage the reader. Written for both the casual reader and the science buff hungry for new information, The Vision Revolution is a resource that dispels commonly believed perceptions about sight and offers answers drawn from the field's most recent research.

Changizi focuses on four “why" questions:

1. Why do we see in color?

2. Why do our eyes face forward?

3. Why do we see illusions?

4. Why does reading come so naturally to us?

Why Do We See in Color?

It was commonly believed that color vision evolved to help our primitive ancestors identify ripe fruit. Changizi says we should look closer to home: ourselves. Human color vision evolved to give us greater insights into the mental states and health of other people. People who can see color changes in skin have an advantage over their color-blind counterparts; they can see when people are blushing with embarrassment, purple-faced with exertion or the reddening of rashes. Changizi's research reveals that the cones in our eyes that allow us to see color are exquisitely designed exactly for seeing color changes in the skin. And it's no coincidence that the primates with color vision are the ones with bare spots on their faces and other body parts; Changizi shows that the development of color vision in higher primates closely parallels the loss of facial hair, culminating in the near hairlessness and highly developed color vision of humans.

Why Do Our Eyes Face Forward?

Forward-facing eyes set us apart from most mammals, and there is much dispute as to why we have them. While some speculate that we evolved this feature to give us depth perception available through stereo vision, this type of vision only allows us to see short distances, and we already have other mechanisms that help us to estimate distance. Changizi's research shows that with two forward-facing eyes, primates and humans have an x-ray ability. Specifically, we're able to see through the cluttered leaves of the forest environment in which we evolved. This feature helps primates see their targets in a crowded, encroached environment. To see how this works, hold a finger in front of your eyes. You'll find that you're able to look “through" it, at what is beyond your finger. One of the most amazing feats of two forward-facing eyes? Our views aren't blocked by our noses, beaks, etc.

Why Do We See Illusions?

We evolved to see moving objects, not where they are, but where they are going to be. Without this ability, we couldn't catch a ball because the brain's ability to process visual information isn't fast enough to allow us to put our hands in the right place to intersect for a rapidly approaching baseball. “If our brains simply created a perception of the way the world was at the time light hit the eye, then by the time that perception was elicited—which takes about a tenth of a second for the brain to do—time would have marched on, and the perception would be of the recent past," Changizi explains. Simply put, illusions occur when our brain is tricked into thinking that a stationary two-dimensional picture has an element that is moving. Our brains project the “moving" element into the future and, as a result, we don't see what's on the page, but what our brain thinks will be the case a fraction of a second into the future.

Why Does Reading Come So Naturally to Us?

We can read faster than we can hear, which is odd, considering that reading is relatively recent,

Details

Publisher
BenBella Books
Author
Mark Changizi
Format
Paperback
Published
Jun 8, 2010
ISBN-13
9781935251767
ISBN-10
1935251767
Pages
240
Carton quantity
44 copies
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CopiesPrice per copyYou save
25 – 99 $13.17 34% off list
100 – 249 $12.77 36% off list
250 – 499 $12.37 38% off list
500 – 999 $11.97 40% off list
1,000+ $11.57 42% off list
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Volume pricing applies automatically in your cart, with no code needed. Price per copy: 25 to 99 copies, $13.17 (34% off list); 100 to 249 copies, $12.77 (36% off list); 250 to 499 copies, $12.37 (38% off list); 500 to 999 copies, $11.97 (40% off list); 1,000+ copies, $11.57 (42% off list). Need a different quantity, or a quote to forward for approval? Ask a specialist and we will confirm pricing before you pay.

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