Pre-order Releases Dec 21, 2026
Marketing Communications
by John Egan
From $210.49 / copy at 25+ copies; lower per-copy prices at higher quantities (see Volume pricing) As low as $206.15 at 100+
Volume pricing
The more copies, the less each one costs
Applied automatically in your cart. No code needed.
About the book
Marketing Communications
Unlock the world of Marketing Communications with this accessible and engaging textbook. Combining clear theory with practical insight, it offers dedicated coverage of digital marketing and social media, helping students understand how brands communicate in today’s fast-moving media landscape.
This fully updated 5th edition introduces new material on MarTech, artificial intelligence, the rise of TikTok and the ethics of influencer marketing. Fresh case studies—including examples featuring OpenAI, Google and Perrier water—bring concepts to life and connect them to real-world practice.
Concise, contemporary and comprehensive, this textbook is essential reading for students of Marketing Communications and related subjects.
John Egan is Professor of Marketing at Regent’s University, London.
What readers are saying
Details
- Publisher
- SAGE Publications
- Author
- John Egan
- Format
- Hardcover
- Release date
- Dec 21, 2026
- ISBN-13
- 9781036214814
- ISBN-10
- 1036214818
- Pages
- 424
- Carton quantity
- 20 copies
Who it's for
Made for teams that read together
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Marketing Communications for groups: pricing
Volume pricing applies automatically in your cart. No codes, no account needed.
| Copies | Price per copy | You save |
|---|---|---|
| 25 – 49 | $210.49 | 3% off list |
| 50 – 99 | $208.32 | 4% off list |
| 100+ | $206.15 | 5% off list |
Where can I buy 100 copies of Marketing Communications?
BookPal sells Marketing Communications in quantity. At 100 copies the price is $206.15 a copy, against a list price of $217.00, and the cart applies the volume tier automatically. Free shipping on most orders over $95 in the contiguous US. A specialist can quote a larger or mixed order.
- New books only, straight from the publisher
- Volume prices apply automatically in the cart, with no code needed
- Order at least 10 business days before you need the books (11 from mid-November through December)
What does Marketing Communications cost when I buy for a group?
Volume pricing applies automatically in your cart, with no code needed. Price per copy: 25 to 49 copies, $210.49 (3% off list); 50 to 99 copies, $208.32 (4% off list); 100+ copies, $206.15 (5% off list). Need a different quantity, or a quote to forward for approval? Ask a specialist and we will confirm pricing before you pay.
How fast can I get copies of Marketing Communications?
This title is not released yet. Pre-orders ship when it is, currently scheduled for December 21, 2026. Need them by a specific date? Request a quote and we'll confirm timing before you pay.
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