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Opportunity Recognition: 15 Ansätze für mehr Unternehmenswachstum book cover by Andreas Engelen, Clara von Gagern, Monika Engelen
Paperback

Opportunity Recognition: 15 Ansätze für mehr Unternehmenswachstum

by Andreas Engelen, Clara von Gagern and Monika Engelen

$30.79 / copy at 25+ copies As low as $30.09 at 100+Your best volume price

Total $769.75

Paperback · 312 pages Springer Fachmedien Wiesbaden · 2021

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Paperback
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About the book

Opportunity Recognition

Das Lehrbuch beinhaltet eine umfassende Darstellung von Tools, mit deren Hilfe systematisch innovative Ideen für neues Unternehmenswachstum generiert werden können („Opportunities“). In der Praxis lässt sich beobachten, dass Unternehmen erhebliche Anstrengungen unternehmen, Ideen für Innovationen zu identifizieren, die ihre Branche entscheidend prägen können. Grund dafür ist nicht zuletzt das Wissen, dass eine verpasste Innovationswelle zu großen Problemen für das gesamte Unternehmen führen kann. Eine zentrale Erkenntnis der betriebswirtschaftlichen Forschung ist, dass Ideen zur Generierung zukünftiger Wachstumschancen oft kein Zufallsprodukt sind, sondern Ergebnisse systematischer Analysen. 

Die Autoren bieten eine strukturierte und umfassende Übersicht der wichtigsten Tools zur Erkennung neuer Wachstumschancen. Sie unterscheiden zwischen unternehmensbezogenen, marktbezogenen und umweltbezogenen Ansätzen, binden zahlreiche praktische Beispiele ein und geben anwendungsorientierte Hilfestellungen zu diesen Tools. 

In die zweite Auflage des Buchs flossen die neuesten Erkenntnisse aus der Forschung ein, einige Beispiele wurden aktualisiert und ergänzt sowie das Buch um praktische Anwendungsaufgaben für Lehre und Praxisworkshops erweitert.


The book, Opportunity Recognition: 15 Ansätze für mehr Unternehmenswachstum [Bulk, Wholesale, Quantity] ISBN#9783658349547 in Paperback by Andreas Engelen, Clara von Gagern, Monika Engelen may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.

Details

Publisher
Springer Fachmedien Wiesbaden
Authors
Andreas Engelen, Clara von Gagern, Monika Engelen
Format
Paperback
Published
Nov 20, 2021
ISBN-13
9783658349547
Pages
312
Printing
Printed on demand
Buying for a group

Opportunity Recognition for groups: pricing

Volume pricing applies automatically in your cart. No codes, no account needed.

CopiesPrice per copyYou save
25 – 49 $30.79 12% off list
50 – 99 $30.44 13% off list
100+ $30.09 14% off list
Ways groups use it

Popular for

1
Leadership development

For new managers and leadership cohorts, a chapter per session.

2
Company book clubs

A shared vocabulary for the whole organization.

3
Offsites and conferences

A takeaway attendees will actually read, delivered to your venue.

What does Opportunity Recognition cost when I buy for a group?

Volume pricing applies automatically in your cart, with no code needed. Price per copy: 25 to 49 copies, $30.79 (12% off list); 50 to 99 copies, $30.44 (13% off list); 100+ copies, $30.09 (14% off list). Need a different quantity, or a quote to forward for approval? Ask a specialist and we will confirm pricing before you pay.

How fast can I get copies of Opportunity Recognition?

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