Reinventing Virtual Events: How To Turn Ghost Webinars Into Hybrid Go-To-Market Simulations That Drive Explosive Attendance
by Justin Michael and Julia Nimchinski
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Make your next webinar something to write home about
In Reinventing Virtual Events: How to Turn Ghost Webinars Into Hybrid Go-To-Market Simulations That Drive Explosive Attendance, a team of accomplished sales and coaching leaders delivers an insightful and engaging take on how to go from just holding your webinar audiences captive to truly captivating them. In the book, you’ll learn a novel way to produce online experiences the authors call “Customer-Centric Events,” hybrid, go-to-market simulations that generate high levels of attendance and participation.
The authors upend conventional wisdom to show you how to create unconventional webinars that dazzle prospective customers and flood your pipeline. You’ll discover how to:
- Transform your product-centric pitch-offs into innovative customer-centric events that activate and engage your ideal audience
- Use the authors’ signature G.A.M.E.S. framework to drive high-quality leads
- Build buzz, engagement, and interactivity directly into your virtual event and attract the top speakers in your industry
A can’t-miss playbook that turns everything you know about virtual events on its head—and shakes it up for good measure—Reinventing Virtual Events is an essential read for founders, sales professionals, business owners, marketing professionals, and anyone else with a stake in developing successful and engaging online and hybrid events.
Details
- Publisher
- Wiley
- Authors
- Justin Michael, Julia Nimchinski
- Format
- Hardcover
- Published
- Dec 28, 2022
- ISBN-13
- 9781394159253
- Pages
- 288
- Carton quantity
- 18 copies
Reinventing Virtual Events for groups: pricing
Volume pricing applies automatically in your cart. No codes, no account needed.
| Copies | Price per copy | You save |
|---|---|---|
| 25 – 99 | $19.80 | 34% off list |
| 100 – 249 | $19.20 | 36% off list |
| 250 – 499 | $18.60 | 38% off list |
| 500 – 999 | $18.00 | 40% off list |
| 1,000+ | $17.40 | 42% off list |
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What does Reinventing Virtual Events cost when I buy for a group?
Volume pricing applies automatically in your cart, with no code needed. Price per copy: 25 to 99 copies, $19.80 (34% off list); 100 to 249 copies, $19.20 (36% off list); 250 to 499 copies, $18.60 (38% off list); 500 to 999 copies, $18.00 (40% off list); 1,000+ copies, $17.40 (42% off list). Need a different quantity, or a quote to forward for approval? Ask a specialist and we will confirm pricing before you pay.
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Reinventing Virtual Events: How To Turn Ghost Webinars Into Hybrid Go-To-Market Simulations That Drive Explosive Attendance
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